Scented candles refer to the candles that have artificial/synthetic or natural fragrance material mixed into the wax emitting pleasant smell while burning. Scented Candles are commercially available in different shapes, sizes, and colors which are used as decorative items or for gifting purpose.
Scented candles are mostly used to create ambience and relieve stress. The high sales of these candles can be attributed to growing popularity of various e-commerce sites, which has helped in creating a strong connection between manufacturers, suppliers and buyers. Vanilla is the most preferred fragrance for scented candles, amounts to almost 50% of the total sales of scented candles. Other popular fragrances include cinnamon, strawberry, peach, and apple or spiced apple scented candles. The upcoming trend of organic scented candles and customizing candle flavors is also leading to surge in sales of scented candles.
With the rise in the number of working population, increasing urbanization coupled with growth in the disposable income along with other social factors such as increasing consumer interest in luxurious lifestyle, changing spending habits with shift towards recreation along with growing consumer awareness will continue to drive the market growth of scented candles from 2016-2022.
The colour candles are covered in Fireworks industry. This type of candles may give any coloured flame depending upon the formulation. This type of candles are quite different than ordinary type of candles. It gives attractive flame in different colors and appeal to the people.